Social Media Management
Your social media should be managed with strategy — not just scheduled.
We plan, create, publish and review your social media as one connected system, so your pages stay consistent and every month builds on the last.
The problem
Being active isn't the same as being effective.
Many businesses post regularly and still feel social media isn't working. Usually the issue is that management has become a production line — something gets posted, but nobody is steering.
- Posting happens when someone has time, so consistency breaks down
- Content is chosen on the day, without a monthly plan or objective
- Comments and messages go unanswered, costing enquiries
- Visuals and tone vary from post to post
- Nobody reviews what worked, so the same mistakes repeat
- The business owner is doing it all at night
How we handle it
Management with a strategy behind it.
We start with your goals, audience and positioning, then run your platforms to a monthly plan. Performance is reviewed regularly and fed back into the next month's content.
What we do
Every business is different, so packages are scoped to your needs. Your proposal will state exactly which of these are included.
Strategy
Audience, positioning, content pillars and goals agreed before anything is posted.
Content planning
A monthly content calendar mapped to your offers, events and objectives.
Content creation
Graphics, carousels and creative direction for Reels and short-form video.
Captions & copy
Platform-specific captions written in your brand voice, with clear calls to action.
Publishing
Scheduling and posting at times suited to your audience.
Community management
Responding to comments and messages within agreed hours and escalation rules.
Page optimization
Bios, highlights, links and profile details kept current and conversion-ready.
Performance monitoring
Tracking reach, engagement, profile activity and link clicks through the month.
Reporting
A monthly report explaining what happened, why, and what we'll change next.
Who it's for
A good fit if…
This is for you if
- You want a consistent, professional presence without running it yourself
- You have products or services people can act on
- You're willing to share information, updates and approvals promptly
- You want to understand what's working, not just see posts go out
It may not be the right fit if
- You want guaranteed follower numbers
- You need results within a few days
- You'd rather learn to do it yourself — TM Digital Academy may suit you better
Pricing
Built around your business — not a fixed package.
Every business is at a different stage, so we don't believe in forcing every client into the same package. Our engagements are designed around your objectives, platforms, content requirements and level of support.
FAQ
Social media management questions
Which platforms do you manage?
Most commonly Instagram, Facebook, LinkedIn and TikTok, with X and YouTube where they suit the audience. We'll recommend the platforms that make sense for your business rather than spreading you thin.
Do I get to approve content before it goes out?
Yes. Content is shared in advance for approval. We agree a simple approval routine at onboarding so posting isn't delayed.
Is every service included in every package?
No. Packages are scoped around your needs and budget — for example, some clients need community management and video direction, others don't. Your proposal lists exactly what's included.
How is performance reported?
You receive a monthly report covering the metrics that matter for your goals, what we learned and what we'll change next month.
Is there a minimum commitment?
Social media management works best over several months, because strategy needs time to compound. The commitment period is stated clearly in your proposal.
Next step
Your digital presence should be working harder for your business.
Let's discuss where your business is now, where you want to go and what your digital strategy needs to get you there.